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THE CHALLENGE

As a business grows and changes over time it will, albeit unwittingly, create a serious of potentially critical areas within its IT networks of computers and other devices. Eventually and almost inevitably some small conflict within the network will cause a failure of some sort. When that failure happens the first instinctive reaction is to try to fix it internally. When that fails the next thought is to ask around for qualified help.

With luck someone will be able to recommend an IT support house that should be able to address the relevant issue(s).

THE PROBLEM

Most IT support businesses are run by IT specialists who are, in theory, able to identify and offer solutions to most if not all of the most commonly experienced problems. However, when faced with an issue described in layman's terms their verbal response will probably contain any number of technical terms that are never properly explained. In many case some relatively simple terminology needs to be sued but, for whatever reason, is often misunderstood or misinterpreted.

Somebody from the sales side will, hopefully, make an impressive presentation of the company’s credentials and demonstrate knowledge of the likely causes of the issues and the most appropriate steps to take. Unfortunately however, when the proposal is sent out it will inevitably be couched in purely technical terms. It is quite likely that it will have been put together using a cut + paste approach borrowing from standard solutions used with other clients. Whilst this proposal may in fact address all the relevant issues and offer a solution, it for the current issue(s) it is quite possibly not addressing one or more fundamental problems that caused the failure in the first place. This unwillingness to take a proactive approach is a major weakness shown by many IT support businesses.

The other prevalent challenge for the business with the problem is that they simply will not understand the underlying issues and certainly will not understand the proposed solution. This inability to explain the issues is a second fundamental weakness demonstrated by IT support businesses.

That said, it is also the responsibility of the businesses’ C-Level team to engage with the process, understand it and help see that information is passed down the command chain. Even if they then forget the more technical details after the intervention has taken place. Executive custody is a requirement for a growing firm, one can’t just say – just make it work.

Taken together these two weaknesses in the typical approach taken by IT support businesses means that their support will continue to be offered in the form of crisis management rather than a truly supportive service.

OUR APPROACH

As a first step in our relationship with a new customer we offer a free IT Strategy Review. The aim is to understand where the organisation is today and where it expects to be in the near and medium term as regards staff numbers and overall IT requirements. In all our conversations we offer advice and suggestions that can be easily understood by non-specialists.

 

OUR INNOVATION

Many IT Support businesses serving the SME and charity market have been established within the last twenty years and have had to adapt their approach and learn new skills at an unprecedented rate as the software industry has developed. We are now at a stage where there are clear winners of which Office 365 is the clearest example. We believe that most SMEs could benefit from effectively starting afresh with the way in which their IT needs are provided and supported.

 

OUR FOCUS

We offer advice and support across the IT related areas that we believe are essential for over 85% of all SMEs:

  • Email and Microsoft Office products
  • Storage and protection of digital files
  • Cyber security
  • Website hosting
  • Telephony and web conferencing via VoIP
  • Broadband
  • Remote access
  • Hardware
  • IT consultancy

THE APPROACH

We believe that the creation of any long term solution lies in offering a set of core services - principally broadband, email, telephony, hardware supply, website maintenance and general IT Support - through a simple menu based approach.

This has the major advantage of being immediately understandable to all customers. It has the added advantage of allowing us to be flexible in providing the services only as and when they are required.

THE SOLUTION

We believe the vast majority of problems relating to IT issues are a clear result of poor/incorrect setup from the beginning and a break-fix attitude towards inherent issues. As additional staff and software systems are added to an organisation the applications become increasingly unreliable as conflicts between them multiply - typically because different people are using different versions of an application such as Office 365 that become incompatible with other aspects of the overall operations.

The first step is to carry out an audit of current requirements and issues, to establish where the most important pain points lie. This needs to be followed closely by a clear setting out of the likely future requirements over the next 12-18 months. We achieve both of these aims through our comprehensive IT Strategy Review.

We then take the time to configure all machines and related devices so as to create a robust, scaleable framework within which the organisation can operate and grow with confidence. For customers wishing to have the comfort of continuing protection and support we offer our 24/7/365 monitoring service.

THE VISION

As more and more organisations worldwide migrate towards a relatively small number of core software applications, such as Microsoft Office 365, and hardware becomes increasingly generic, we believe that IT should be seen as a simple utility like water and electricity - Inherently reliable and always ON.

We also believe that all IT systems and solutions should be inherently flexible, so they can grow and be adapted as the organisation changes over time.

Not only this, but we believe in active intervention and rationalisation. Too many times we see clients with different versions of the same software, or running programs with known bugs. This needs to be stopped ASAP, and a path forward discussed during the onboarding process. Everyone needs to be brought up to the same level of IT. This standardisation procedure means we will eradicate some of the bugs in the process, and that future bugs are more readily fixable.

THE PROBLEM

The vast majority of IT users have little if any real idea as to how their systems work, rather as most drivers of modern cars have little idea as to how an internal combustion engine works and how it is dependent on '000s of lines of software code. They expect to be able to turn a key and drive off. As cars have become increasingly reliable so they have become rather like a utility, there to be used whenever needed with the sole requirement to have fuel in the tank and arrange a visit to garage every 12 months.

This basic lack of understanding means users tend not to consider the complexities being created by the constant changes to individual devices and/or connections within a network of devices. All organisations will have acquired IT hardware, systems and software over a period of many years. Not surprisingly this piecemeal acquisition process will have brought problems along the way relating to compatibility between the various applications and associated hardware. Generally solutions will be put in place, in the form of a temporary fix that papers over the cracks but often simply stores up more problems for the future.

Those organisations without an in house IT support function will rely on external advisers to fix the issue so they can get back to doing what they do as quickly as possible. Too often unfortunately they are likely to be confused as to what is actually being done by this (generally) invisible support team and wonder, when of course things are not going wrong, what they are paying for and is it good value for money?

This approach means the organisation never gets the chance to understand the real underlying issues - it just knows the email systems are 'down' or some database isn't synchronising properly with individual computers. In addition, the IT support team is perceived as a necessary cost, rather like the annual audit, and so they are never encouraged to really get to know the core issues to be addressed - apart from anything else, the clock is always ticking and this support tends to be expensive.

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THE CHALLENGE

Manufacturers of IT equipment are keen to emphasise how easy it is to set up and use their devices. ‘Out of the box’ and ‘plug and play’ are the new norm, even though there is usually an extensive setup procedure to go through. This is undoubtedly true where the total ‘network’ consists of a single device or a small number of devices, probably with an equally small number of users. Over time the users or users become confident with this and assume that one or more additional devices can be easily added using the same ‘out of the box’ approach. If they are lucky everything works as it should, at least in the short term, and their IT setup does indeed appear to be working like a simple utility.

However it is extremely unwise to take this approach for the simple reason that, unlike a car or electric wiring in a house, an organisation is constantly changing its IT setup. Whilst IT equipment tends to be pretty tolerant to moderate demands on its flexibility, over time the constant creating, storing, sharing and re-storing of data files can easily cause the integrity of these files to be compromised. The all too common result is that the IT becomes prone to slowing down or just becoming unreliable. At this point productivity of the organisation begins to deteriorate, perhaps initially without management thinking of it in quite those terms. The false sense of confidence created by the experience of running a small network means that organisations tend to think they can go on patching things up as they go along.

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THE CHALLENGE

All organisations rely on Information Technology systems, applications, and communications [IT] to a lesser or greater extent. As IT has become increasingly embedded in how organisations operate, much of this IT has become regarded as being akin to a utility. This is a very reasonable approach with a small business or charity with perhaps just a couple of employees. Computers can generally be made to connect to and work with a limited number of other computers and peripheral devices like routers and printers. This apparent ease of limited networked machines tends to lull the organisation into a false sense of security and, in any event, running the business and making those early sales always get priority over support requirements.

Unfortunately there comes a point where, without the users being able to see the problem, something fails. All too often this happens at just the wrong moment when somebody is trying to create, share and dispatch a vital document. With luck there will be probably informal help at hand and a fix is found for the immediate problem with a quick Google search. Unfortunately, a little knowledge can be a dangerous thing.

Time spent trying to 'fix' the IT begins to escalate to the point where the drop in effectiveness or productivity of parts, or in extreme cases, the whole of the business threatens overall operations. Research released in late 2017 by Samsung [part of their 'More Good Days at Work' initiative] revealed that, on average, SMEs spend close to 3 hours every week dealing with IT issues, and suggested this was a major issue undermining overall productivity. Especially if this falls to the MD of the company.

THE PROBLEM

The vast majority of IT users have little if any real idea as to how their systems work, rather as most drivers of modern cars have little idea as to how an internal combustion engine works and how dependent it is on '000s of lines of software code. They expect to be able to turn a key and drive off. As cars have become increasingly reliable so they have become rather like a utility, there to be used whenever needed with the sole requirement to have fuel in the tank and arrange a visit to garage every 12 months.

Whilst standalone computers and tablets have reached a similarly reliable state in their development, so that we can expect them to work wherever and whenever needed, networks of machines tend to be much less reliable. This is mainly because organisations will have acquired IT hardware, systems and software over a period of many years. Not surprisingly this piecemeal acquisition process will have brought problems along the way relating to compatibility between the various applications and associated hardware.

A very simple example is that of a network attached printer that is set up to scan directly to a folder on your computer, which would seem logical. The technology allows you to do it, and there are instructions readily available. Unfortunately this is how the NHS got hacked. What is needed is a scan to email service that is secured with the correct protocols.

Generally solutions will be put in place, in the form of a temporary fix that papers over the cracks but quite often simply stores up more problems for the future.

Those organisations without an in house IT support function have to rely on external help to fix the issue so they can get back to doing what they do as quickly as possible. At this point the easiest approach is to ask around to see what support others have managed to find and hope the support person/business recommended is competent.

A solution is (apparently) put in place and the business moves on. Too often unfortunately they are likely to be confused as to what is actually being done by this (generally) invisible support team and wonder, when of course things are not going wrong, what they are paying for and is it good value for money?

With this approach the organisation never gets the chance to understand the real underlying issues. Furthermore, the IT support team is perceived as a necessary cost, rather like the annual audit, and so they are never encouraged to really get to know the core issues to be addressed - apart from anything else, the clock is always ticking and this support tends to be expensive.

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